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IBM: The End Of Advertising As We Know It

Bookmarked via Ma.gnolia on Sunday, November 11, 2007 @ 05:33 CST by Daniel Andrlik

IBM released an interesting new report earlier this week that predicts the end of advertising as we know it within 5 years.”

People involved in the web have known this stuff for years, but the fact that one of the big companies is doing surveys and coming to the same conclusions is comforting. Maybe advertisers will finally start to notice.

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