Profitable Business Partnerships

Many years ago, I was driving through the suburbs of Chicago with my girlfriend at the time and I saw what had to be a very profitable arrangement. Driving down the road I noticed a retirement home coming up on my right. Now, I always find retirement homes depressing anyway, but this one was particularly bad in that it was directly across the street from a funeral home.

I tried to imagine what it would be like to live in a place like that. First of all to be placed inside of a retirement home away from your family and independence, and then to look out the window everyday and see exactly where you are going. To be aging, lonely and constantly aware of death.

And then one day you notice that not only is the funeral home across the street, it is also downhill and you never want to go for a ride in your wheelchair again.